About VP Marketing On-Demand

VP Marketing on Demand was founded by Peter Buscemi, a CMO with 30 years’ experience spanning start-ups to Fortune 500 companies that competed in SaaS, Mobile, Business Intelligence, Open source, enterprise software, B2B and B2C markets. As a direct result of his work with various boards and executive management teams over the past several decades, he noticed that patterns developed in terms of what the key marketing projects were, how companies successfully addressed them and how those projects were most effectively communicated inside and outside of the companies.

Based on facing these same go-to-market challenges time and time again, Buscemi set out to document proven processes, based in PowerPoint, for Marketer’s to efficiently and effectively address key go-to-market opportunities and challenges. The proven processes include workflow, compelling graphics and sample content to guide the marketer to successful completion. The professionally designed marketing PowerPoint templates have been created to save time and to present material in a professional manner.  In addition to providing a huge head start to projects with a proven go-to-market template, VP Marketing On Demand also offers consulting services (phone and on-site) to provide any insights or customization that your particular project requires.

Thirty years of marketing knowledge and insights has been packaged into proven go-to-market strategy templates that are based on managed, repeatable processes. Now, anyone tackling any of these go-to-market challenges can leverage the marketing templates that are based in PowerPoint to gain a huge head start. The go to market planning templates that are available today help companies:

• Create the overall go-to-market strategy
• Craft a unique selling proposition that is differentiated and compelling
• Architect a market penetration strategy
• Develop a demand generation plan that will generate qualified leads
• Build an integrated sales and marketing plan
• Establish a demand management process to follow-up on leads
• Write a website proposal to build a website
• Document how social media integration will impact the business
• Prepare cold calling scripts to optimize the conversion of leads to qualified opportunities

In many Marketing organizations, the issue is that the project has not been tackled before, the project has been addressed but the files can’t be found, there is not enough time to properly complete the project, the expertise is not within the organization or there are too many projects at hand. Now, there is no need for marketers to face each of these projects with a blank sheet of paper as that approach is unproductive, time consuming and expensive.

Leverage the Go-to-Market Strategy Templates Now >>